These tips will allow you to understand how to hire Harrisburg SEO and avoid hiring a bad one. If you make a mistake in hiring a consultant this will not only make you spend money without clear results. But it could follow unsafe practices that in the long run could damage your web positioning. To the point that even Google could get to penalize your website for bad practices that is why it is essential to know if an SEO company is a fraud. One of the aspects that stand out is that SEO is not magic. And, there are no honest tasks that you can carry out so that your site is positioned too quickly. It is best to seek long-term and secure positioning. It clarifies that “the SEO potential is only as high as the quality of your business or website. So a successful SEO highlights the best of your web to be positioned properly in a site where your potential customer expects your site to be.
It also explains that a Harrisburg SEO improves the experience of the person doing the search, from the search results until it enters your website and potentially becomes. Harrisburg SEO will recommend good practices for a search-friendly site from basic things like descriptive titles for a blog to more complex things like the marking of the language for a global multi-language site. The idea of SEO optimization is always to give customers a good experience, especially for users who come to the web from Google. And they must ensure that the site can be used easily, regardless of whether users connect from a desktop computer or from their mobile. Remember that Google wants you to be mobile friendly.
In most cases, SEO experts will need 4 months to a year to help your business implement the first improvements and then see the potential benefits.
They must follow the recommendations of Google
Ask for documentation that corroborates the recommendation that you are being made or the changes that you are told to do on your website. For example, if they ask you to modify something on your site, you should ask them for information about where Google says that this is necessary; it could be an article from the help centre This documentation should be a backup with a description of how the issue that the Harrisburg SEO needs to improve helps you improve your web positioning, and the approach they indicate to achieve this task. That information will help you to hire an SEO that will help you improve your site really. And to carry out tasks that are really useful for your website. In most cases doing what is good for SEO is doing what is good for your customers online.
How to have a mobile website, good navigation and build a good brand?
How to contract an SEO agency according to Google
These are the three Google tips, on how to do if you need SEO optimization:
- Have an interview with your SEO potential
Have an interview with your potential agency or SEO consultant. This way you can confirm that they are genuinely interested in you and your business. In Web Positioning Salamanca we talk with our clients in person if they are in our area, and if we cannot do it via Skype to clarify all your doubts about our services Harrisburg SEO consultant will not only focus on positioning you better on Google but on how you can improve your business.
Some questions that Google says they could ask would be:
- What makes your business, content and service unique and valuable to customers? Because this information should stand out on your website for your current and potential audience.
- How is your current client? How do they get to your site?
- What other channels do you use? As offline advertising, social networks …
- How does your business make money? How can searches help?
- Who are your main competitors? What do they do?
- It is important that an SEO agency wants to know your business thoroughly if not, it is not really interested in helping you in your positioning.
- Check your references or reputation
References are an important element when hiring. For example, on our website, you will be able to see our success stories visit their websites. Also, check the words for which they are positioned. And they can even ask for our references to any of them. Harrisburg SEO is someone with whom you can work, learn and experiment. That really cares about your business. And not only that you want to take your site to the highest ranking. A good SEO will want to show you how search engines work, so an SEO becomes a basic part of your business.
- Request a technical and search audit
Asking for a technical and search audit is another aspect that will tell you about the professionalism of an SEO agency. In some cases, they will charge you for this. You can give partial access to your data in Search Console and Google Analytics. If you ask for an audit before hiring them, they can give you a list of priorities about what they think you can improve. If you have a large business you can hire different agencies to do these audits and compare what they offer. And decide on the option that suits you best.
We, in Web Positioning Salamanca we do an initial analysis or a basic SEO audit of the web of our potential clients when we make them a budget a budget, we also analyze the competition of the main searches of the niche in Google. This audit is offered free of charge, and once the work is started a complete SEO audit is done at Harrisburg SEO. As well as a thorough keyword study to identify the key phrases that most visits and conversions will bring to the client and which are the main ones in the niche.